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TikTok is introducing a fresh option that permits them to cut down on the amount of AI-created media appearing in their streams. This move comes as the service disclosed that it presently contains in excess of 1 billion AI videos.

Trial and Implementation

This change is in a pilot phase over the next few weeks before a full-scale release. This advancement comes amid a increase in AI content, spurred by recent AI video creators.

AI Proliferation Online

Recent reports that nearly a tenth of the fastest-growing channels on a popular video site only show clips produced artificially. A significant portion of this output is considered “AI slop”, a phrase for substandard, factory-style content that is typically absurd or dreamlike.

Based on user feedback that numerous viewers like content created using AI tools, from digital art to science explainers, and we want to provide users the ability to adjust the amount of that, according to their own choices,” stated a platform representative.

AI on the Platform

The platform announced that there are presently over a billion videos on its app identified as made with AI. In total, in excess of 100 m videos are uploaded to the platform each day, making AI content a relatively small part of its overall inventory.

Customizing Your Feed

Viewers will be able to reduce or increase the amount of AI-generated videos they view by opening the topic control feature in the application and picking AI-made media. Further subjects that are already be modified under the setting cover news, clothing, beauty, and choreography.

Content Labeling and Policies

Its policies oblige content makers to label lifelike artificially created content, and it forbids dangerous AI impersonations of well-known individuals or critical incidents. Any believable AI-generated clip that is unmarked can be taken down under its terms of service.

Additionally, the app will henceforth attach an “AI-made” watermark to content made using its proprietary AI systems, or flagged by an industry-wide initiative for spotting content made by AI. This step is aimed to deter users from seeking to evade the labeling process.

AI Literacy Programs

The company is furthermore establishing a $2m AI literacy fund for experts and groups to develop learning resources about ethical AI use. This program will assist charitable organizations dedicated to teaching computer science.

Content Safety Approach

The video-sharing app has justified its content review process, amid controversy over proposals to lay off numerous review team members in Britain. It is planning to cut 439 jobs in its content moderation team in its British office, with worker representatives and online safety experts raising concerns that humans are being replaced by automated systems.

A trust and safety lead explained that staff-based oversight would continue to be important, but artificial intelligence can protect employees by filtering out the most distressing content ahead of it has to be seen by staff. The platform announced a 76% decrease in disturbing and violent content seen by human moderators over the past year due to the use of its AI tools.

“We think that it’s essential to combine people and machines to ensure user safety,” the executive stated. “We’ll have people as integral to the approach, but we additionally believe it’s very important to limit contact with unsafe media as quickly as possible, which is why a lot of the machine support is proving valuable work at speed.”